Short version: 345bet collects only the data we genuinely need to run our platform, process payments and keep things secure. We do not sell your information to anyone. We do not share it beyond what is necessary. And we give you real control over your own data. Read on for the full picture.
1. Introduction
This Privacy Policy applies to all users of the 345bet platform, accessible at https://345bet.cash. It covers the collection, processing, storage and protection of personal data in connection with your use of our sports betting, live casino, crash games, jackpot slots and all other services offered by 345bet.
By registering an account with 345bet or by continuing to use our platform, you acknowledge that you have read and understood this Privacy Policy. This policy forms part of our overall Terms and Conditions. If you do not agree with how we handle your data, please do not use the platform.
345bet is the data controller for all personal data collected through the platform. This means we determine the purposes and means of processing your personal data and are responsible for ensuring it is handled lawfully and securely. If you have any questions about this policy or how your data is handled, you can reach our support team at support@345bet.cash.
We keep this policy updated as our platform evolves. The current version is always available on this page, and the date at the top reflects the most recent revision. Where changes are material, registered players will be notified via email or in-platform notification before the updated policy takes effect.
2. Data We Collect
345bet collects personal data in several ways — information you provide directly, data generated by your activity on the platform, and technical data collected automatically. Here is a breakdown of each category:
2.1 Registration Data
When you create a 345bet account, we collect the information you provide during registration. This typically includes your mobile phone number, a chosen username, your date of birth (to verify you are 18 or older) and any other details requested during the sign-up process. This is the minimum information required to create and manage your account.
2.2 Identity Verification (KYC) Data
As part of our Know Your Customer (KYC) obligations and responsible gaming procedures, we may request identity verification documents. This can include a copy of your CNIC (Computerised National Identity Card), proof of address, or other government-issued identity documentation. KYC data is handled with particularly strict security controls and access restrictions.
2.3 Financial and Payment Data
When you make deposits or request withdrawals, we process financial transaction data including your mobile wallet number (Easypaisa, JazzCash, NayaPay or SadaPay), bank account details (for IBFT transfers) or masked card data (for Visa/Mastercard transactions). We do not store full card numbers on our servers — card payment processing is handled exclusively by certified PCI-DSS compliant third-party processors.
2.4 Betting and Gaming Activity
We maintain records of all bets placed, games played, transaction history and account activity on your 345bet account. This data is necessary for settlement accuracy, dispute resolution, responsible gaming monitoring and regulatory compliance.
2.5 Device and Technical Data
When you access 345bet, we automatically collect certain technical information including your IP address, device type, operating system, browser type and version, screen resolution, and session timestamps. This data helps us optimise the platform for your device, identify and resolve technical issues, and detect suspicious activity.
3. Why We Collect Your Data
We only collect data that serves a genuine, specific purpose. Here is exactly why 345bet processes each category of personal data:
- Account creation and management: To set up and maintain your 345bet account, verify your identity and ensure only you can access your account.
- Processing transactions: To handle deposits, process withdrawal requests and maintain accurate financial records for your account.
- Age verification and eligibility: To confirm that all players are aged 18 or above, in compliance with our responsible gaming commitments.
- Bet settlement and dispute resolution: To maintain accurate records of all bets and gaming activity for the purpose of correct settlement and handling any disputes fairly.
- Fraud prevention and security: To detect and prevent fraudulent activity, money laundering, multi-accounting and other security threats to the platform and its players.
- Responsible gaming monitoring: To identify patterns of play that may indicate problem gambling and to enforce self-exclusion, deposit limits and other responsible gaming tools effectively.
- Customer support: To respond to queries, resolve issues and improve the quality of our support service based on past interactions.
- Platform improvement: To understand how players use 345bet and to fix issues, improve performance and develop new features that Pakistani players actually want.
- Legal and regulatory compliance: To meet any obligations imposed by applicable law, including anti-money laundering regulations and responsible gaming requirements.
345bet does not use your personal data for profiling, targeted advertising or sale to third-party marketing companies. We do not monetise your data.
How 345bet Protects Your Privacy
End-to-End Encryption
All data transmitted between your device and 345bet is encrypted using TLS (Transport Layer Security). This means your personal and financial data cannot be intercepted in transit — not by third parties, not by your ISP, not by anyone.
Strict Access Controls
Only authorised 345bet staff with a specific operational need can access player data — and only the minimum required for their role. Access is logged, audited and revoked immediately when no longer required. No bulk data access is permitted.
PCI-DSS Card Security
We never store full card numbers on 345bet servers. All card payment processing is handled exclusively by certified PCI-DSS Level 1 compliant payment processors. Your card details never pass through our own infrastructure.
No Data Selling
345bet does not sell, rent or trade your personal data to any third party for commercial or marketing purposes. Your data is used solely to operate and improve the 345bet platform and to meet our legal obligations.
Minimal Data Retention
We keep your data only for as long as it is genuinely needed — whether to maintain your active account, meet legal retention requirements, or resolve ongoing disputes. Once the retention period ends, data is securely deleted or anonymised.
Anonymised Analytics
Where we analyse platform usage to improve the 345bet experience, we use anonymised or aggregated data. Individual player behaviour is not tracked or profiled for commercial purposes — analytics data cannot be linked back to a specific person.
4. Legal Basis for Processing
Every piece of personal data processed by 345bet is processed on one of the following legal bases:
- Contractual necessity: Processing required to deliver the services described in our Terms and Conditions — such as operating your account, settling bets and processing payments.
- Legal obligation: Processing required to comply with applicable laws, including anti-money laundering regulations, age verification requirements and responsible gaming mandates.
- Legitimate interests: Processing that serves the genuine business interests of 345bet, such as fraud prevention, platform security and improving the quality of our services — provided these interests are not overridden by your privacy rights.
- Consent: Where we rely on your consent for specific processing activities — such as sending promotional communications — you can withdraw that consent at any time by contacting our support team.
6. How Long We Keep Your Data
We retain personal data for as long as it is needed to serve the purpose for which it was collected, subject to legal and regulatory retention obligations. The table below summarises our retention approach by data category:
When the applicable retention period ends, your data is either securely and permanently deleted or irreversibly anonymised so that it can no longer be linked to you as an individual.
7. Security Measures
Protecting your personal data is something 345bet takes seriously at a technical and organisational level. The following security measures are in place across the platform at all times:
- TLS encryption: All data transmitted between your browser or app and 345bet servers is encrypted in transit using current-generation TLS protocols.
- Data encryption at rest: Sensitive personal data stored in our databases — including KYC documents and financial records — is encrypted at rest.
- Access control: Staff access to player data is role-based, logged, reviewed and restricted to the minimum necessary for their responsibilities.
- Intrusion detection: Our systems include real-time monitoring for suspicious access patterns, unauthorised login attempts and data breach indicators.
- Regular security audits: The 345bet platform undergoes periodic independent security assessments to identify and remediate vulnerabilities.
- Secure development practices: All platform code is developed following secure coding standards with security review processes built into our development pipeline.
Despite these measures, no system is completely impenetrable. In the event of a data breach that affects your personal data, 345bet will notify affected players without undue delay and take all reasonable steps to limit the impact and prevent recurrence.
8. Cookies and Tracking Technologies
345bet uses cookies and similar technologies to make the platform function correctly, improve performance and understand how players use the site. A cookie is a small text file stored on your device when you visit our platform. Here is a breakdown of the types of cookies we use:
You can manage non-essential cookies through your browser settings. Disabling essential cookies will affect the functionality of the 345bet platform. We do not use cookies to serve targeted advertising from third-party ad networks.
9. Your Data Rights
As a 345bet player, you have specific rights regarding your personal data. We take these rights seriously and have processes in place to respond to requests promptly. Here is what you can ask for and how:
Right to Access
Request a copy of all personal data 345bet holds about you. We will provide this within 30 days of a verified request.
Right to Correction
If any of your personal data held by 345bet is inaccurate or incomplete, you have the right to request that we correct it.
Right to Deletion
Request deletion of your personal data where it is no longer needed or where you withdraw consent — subject to legal retention obligations.
Right to Restrict Processing
In certain circumstances, you can ask us to restrict processing of your data — for example while a dispute is being resolved.
Right to Data Portability
Request your personal data in a structured, machine-readable format so you can transfer it to another service if you choose.
Right to Object
Object to processing of your data where we rely on legitimate interests as our legal basis — including any use of your data for analytics.
To exercise any of these rights, contact us at support@345bet.cash with the subject line "Data Rights Request". We will acknowledge your request within 48 hours and respond fully within 30 days. We may request identity verification before processing sensitive data requests.
10. Minors and Under-18 Protection
345bet is strictly an 18+ platform. We do not knowingly collect or process personal data belonging to persons under the age of 18. Every account registration includes an age verification step and we conduct KYC checks that include date of birth verification.
If we become aware that we have inadvertently collected data from a person under 18, we will immediately close the associated account, delete the personal data and, where applicable, return any deposited funds to the payment source.
We encourage parents and guardians to use parental control software to prevent minors from accessing online betting platforms. If you believe a minor has registered an account on 345bet, please contact us immediately at support@345bet.cash.
For more on our approach to responsible gaming and under-18 protection, please visit our Responsible Gaming Centre.
11. Changes to This Privacy Policy
345bet may update this Privacy Policy from time to time as our platform, services or legal obligations change. When we make material changes — that is, changes that meaningfully affect how we collect or use your data — we will notify registered players via email or in-platform notification at least 7 days before the new policy takes effect.
Minor clarifications and non-material updates take effect immediately upon publication on this page. The "Last Updated" date at the top of this page is always current. We encourage you to revisit this policy periodically.
Continued use of the 345bet platform after a policy update constitutes acceptance of the revised Privacy Policy. If you do not agree with an update, you should close your account before the updated policy takes effect.
12. Contact and Data Queries
If you have any questions about this Privacy Policy, want to exercise your data rights, or have a concern about how 345bet handles your personal information, please get in touch. Our support team handles all privacy queries and takes them seriously.